Google’s New Official Link Rules
Google has updated its official documentation to reflect its views of certain kinds of links. This article by Chris Crum of WebProNews will update you on what back link building methods you should avoid.
Google has some new rules for the kinds of links it allows (or doesn’t allow, rather). The concepts are actually not exactly new, but Google has updated its official documentation to reflect its views of certain kinds of links.
Are you concerned with following Google’s rules for links on the web?
As you may know, one of the things Google says in its Quality Guidelines to avoid is participation in link schemes. Google has updated the link schemes page
Now included as things that qualify as link schemes are:
Large-scale article marketing or guest posting campaigns with keyword-rich anchor text links.
Advertorials or native advertising where payment is received for articles that include links that pass PageRank.
Links with optimized anchor text in articles or press releases distributed on other sites.
Guest posts have been discussed numerous times recently.
This is just a snippet from the article and if you are concerned about your back link building methods I would recommend you read the whole article here
Filed under: building back-links
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